A decade ago, Android was officially released. At that time, Google just tried its best to create a stable mobile operating system to enter the fierce competition with Apple/iOS, BlackBerry, Nokia/Symbian, Palm and Windows Mobile. But the excellence of Android makes the market share using this platform grow steadily. By early 2010, the number of devices with Android installed exceeded iOS.
Ten years on, Statista figures show that now, up to 88% of smartphones sold in the market run Android operating system, and only 12% have iOS installed. But with such a huge number of daily users, what is the future direction of Android in the next decade?
Competing on AI
Ten years from now, Google’s goals for Android will be very different from the way they have come when the competition in AI is not other smartphone manufacturers anymore, but Amazon with the strategic card Alexa. their. In the future, artificial intelligence will cover our living space, assisting from controlling the microwave oven, wall clock, turning on / off the TV …
However, Android will not be behind in this battle because Google’s mobile platform soon integrated another excellent virtual assistant, Google Assistant. Currently, Google Assistant is receiving positive feedback from customers and experts on how to implement AI to support photography as well as how to interact with users on Android phones.
Enhance your messaging experience
One of the significant downsides of Android compared to iOS lies in the default messaging application when Apple’s iMessage works flexibly both on phones and Mac computers, and can automatically switch from traditional SMS. to use Wi-Fi connection network to save costs for users. This is unheard of on Android.
To change this situation, Google needs to build a chat tool on the RCS protocol (Rich Communications Services) to replace the old SMS. If it wants to compete with iMessage, it needs to deploy a synchronous messaging application on both desktops, support group chat features and animations. The success or failure of the new messaging tool depends a lot on working with hardware manufacturers and network service providers such as T-Mobile, Sprint, Samsung …
Focus on Android One
The strength and also the biggest weakness of the Android operating system lies in the openness of this platform. When it came to users, Android had to go through the customization process of each phone manufacturer in order to edit the interface and install some unique tools that marked the manufacturer’s mark, which made the system more attractive. Google’s operating system no longer retains the original simplicity and optimal experience. Android One was born to solve this problem.
The Android One project gives customers confidence that the Android phone they purchase is installed with standard software, including regular security updates and a unified interface across phone lines. . Google will have tighter control over the regular open-source Android program.
It can be said that Android One is the key to bringing a smoother experience to Android smartphones, as Google makes their mobile platform reduce fragmentation and bring experiences close to iOS. , especially in updating new versions at the fastest possible speed.
Google Mobile Apps
Perhaps there’s not much to say about the appeal of Android’s first-party apps developed by Google. We are no stranger to Gmail, Google Chrome browser, Google Home, Google Photo… The American software giant will cleverly take advantage of their very popular tools to like Assistant, Lens and Photo to as a database for the development of other AI initiatives. Even on the iOS platform, Google’s mobile apps are popular with many people.