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Microsoft doesn’t purchase SEGA

Microsoft purchased loads, as the corporate was nonetheless struggling to purchase Activision-Blizzard. Amid this acquisition, rumors circulated that it could purchase SEGA. Nonetheless, based on a brand new report from Bloomberg (by way of be a part of), Microsoft won’t purchase SEGA.

Information like this will come as a shock to some. Now we have identified about SEGA’s shut partnership with Microsoft for a number of years. The 2 firms have been near a variety of video games that make the Xbox console their dwelling. We can not deny that having a strong accomplice like Microsoft is an efficient alternative.

With such a detailed partnership, all of us questioned if SEGA and Microsoft would take their relationship to the subsequent degree. Given Microsoft’s monitor report, that is not a foolish assumption.

Nonetheless, Microsoft didn’t purchase SEGA

As an alternative of sitting nonetheless with Microsoft, SEGA determined to keep up its independence. Shuji Utsumi, the corporate’s COO, spoke to Bloomberg. He confirmed that the corporate is just not able to be acquired. That is regardless of rumors that Microsoft has focused SEGA for future purchases.

In reality, the corporate is seeking to preserve its independence. Actually, we really feel that this resolution was impressed by the success of Sonic Frontiers. There was a whole lot of hype earlier than the sport was launched (sure, as a result of it was FUN), and it offered very nicely. If the sport had been to bomb, we’re positive the corporate would sing a distinct tune.

Talking as a SEGA fan

Actually, it is good to see SEGA sticking with it. We’re seeing a whole lot of firms being acquired by greater firms, however SEGA is without doubt one of the final OG gaming empires. Positive, it is definitely fallen out of favor, nevertheless it was one of many dominant forces in video video games within the ’90s with its nice first-party video games and nice system.

It has a completely “SEGA” id, and it is a refreshing change of tempo for Nintendo. Though the corporate is not as massive because it was, we’re nonetheless cheering it on popping out of the recession.

Actually, with titles like Sonic Frontiers (once more, actually enjoyable!) and Sonic Superstars coming quickly, it appears like the corporate remains to be going sturdy. Additionally, we won’t overlook Yakuza, Persona, Bayonetta and different franchises underneath SEGA’s belt.

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Updated: July 2, 2023 — 10:36 am

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